Wednesday, February 1, 2012

In response to Lyndzi's Post...

Question: Do you think Facebook is a good form of marketing for certain businesses?

I think marketing on Facebook can be a useful technique to use if used right and if the business's product/service is relevant to those who use Facebook. I have seen plenty of ads while on Facebook that do not apply to me whatsoever. I think that a business should really research their target market and make sure that the people using Facebook are going to interested in what they are selling. A good thing about using Facebook for marketing is that as time goes on more and more people use networking sites such as Facebook and that makes the potential for customers larger. Also, if what you are trying to sell is targeted toward teenagers or young adults it will be easier to get there attention because they are constantly on Facebook. However, most advertisements online especially on Facebook are overlooked and people may just consider them viruses and not even pay attention to your marketing.

*What do you think is the best form of marketing?

Monday, January 30, 2012

Why would a course in marketing be helpful even if you don't pursue marketing as a career?

I personally am a sociology major/management minor and I am taking marketing because it is required knowledge for those possibly pursuing some type of business career. However, a marketing course could be helpful to a student in any major because marketing is a huge part of everyday life. So much of a person's daily routine has marketing in it whether or not they directly notice it. For that reason and many others, taking a marketing class could help a person learn more about products and services and how they are advertised to society. Also, it is important to understand the difference between accurate and false marketing so as a consumer you can make well-educated decisions. Even if your future career doesn't seem as if it will require marketing or marketing skills I guarantee having a basic understanding of how things are marketed and why will be useful to have under your belt.

*What's another course you think could really make a difference in a student's future career of any kind?